I’m in Hollywood - Chapter 1230
[Chapter 1195 Little guy’s name javascript:]
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In the original plan, the first film of “The Lord of the Rings” will be released in 2d, 3d and iax formats at the same time.
The premiere of “The Lord of the Rings” was released on the 17th, exactly four weeks before “Gravity.”
According to the normal box office decline of most movies, after “Gravity” is released for four weeks, it can also give up part of the 3D and iax screen for “The Lord of the Rings”.
But the current situation is that with the strong box office trend of “Gravity”, this film is enough to support the current screen size of more than eight weeks.
Moreover, from a purely commercial point of view, even if “Gravity” has a certain box office drop, as long as it is not too ruthless, the cinema does not want to transfer too many screens to “The Lord of the Rings”.
Because the film length of “The Lord of the Rings” is too long, it is close to 180 minutes, so that one screening hall can only have five shows per day at most, but the ticket prices of North American films may be adjusted due to the screening time. But it doesn’t change because of the length of a movie.
In comparison, “Gravity”, which is only half the length of “The Lord of the Rings”, can have up to nine shows per day in a single hall.
This is equivalent to the same attendance rate, “Gravity” can receive nearly double the box office than “The Lord of the Rings”.
In the initial release stage, Firefly Group has actually considered this issue.
Therefore, the release of the first film of “The Lord of the Rings” is still mainly based on 2D. The company has prepared 2,800 2D screens for this film.
But now, since the 2d, 3d and iax formats have been released simultaneously, and 3d and iax have received such a strong response, if the 3d and iax versions of “The Lord of the Rings” are temporarily cancelled, the long-awaited movie fans will obviously Will not give up.
In the face of the current hot situation and the strong demands of major theater chains, Firefly Group finally made a decision to increase the number of 3D screens. Eric also approved it after discussing with the company’s top management.
However, in order to ensure the viewing effect of the newly added 3D theaters as much as possible, Firefly has only agreed to provide an additional 500 sets of reald projection systems for the theater line, and needs to supervise the selection of venues, equipment installation and personnel training throughout the process.
Under the circumstance that the major theater chains have already proposed to implement the buyout clause in the original contract, the 500 sets of reald projection systems this time will naturally not sign the guaranteed sharing contract.
However, Firefly Group unceremoniously offered a high price of US$500,000, which is equivalent to more than twice the manufacturing cost of the entire set of equipment, and five times the price of film projectors on the market at around US$100,000.
For this alone, Firefly Group will gain more than 100% of its gross profit.
Moreover, according to the contract, when the theater needs to replace the equipment bulbs, 3D glasses and other parts and other consumables in the future, it needs to purchase from the reald company under the Firefly Group, which can also bring a steady stream of huge profits to the company.
However, although the theater line was very painful for the lion of the Firefly Group, it did not reject the offer.
You must know that in the first week of “Gravity”, the average revenue of 2,000 3D screening halls reached 60,000 US dollars. With the current popularity of 3D movies, the theater chain wants to recover the equipment investment cost of 500,000 US dollars. , about a year.
It usually takes two to three years for ordinary 2D theaters to recover the related costs.
Under the stringent requirements of Firefly Group, the additional 500 3D screening halls will take at least a month to complete.
Compared with the 3D screening hall, the transformation of the iax theater is more difficult. Firefly Group does not expect to increase the size of the iax screen before next summer, so it can only distribute the existing 100 screens in major museums and science and technology museums around the world. A number of iax theaters are used.
Katzenberg and Richard Gelfford were discussing a partnership agreement with this part of the iax screening room and subsequent expansion plans for the iax theater when one of Katzenberg’s assistants approached and whispered to him. sentence.
“Then, let’s do this for the time being today,” Katzenberg nodded after listening, without hiding anything from Richard Gelfford, “Sony America’s CEO Hirai Kazuo is here.”
Richard Gelfford heard the name and immediately understood Sony’s purpose.
The core and most expensive component of the reald projection system is two custom-made film projectors.
For various reasons, reald chose to use Sony’s projectors.
The global order of 4,000 reald systems and the purchase of 8,000 projectors have already made Sony a big profit.
This is actually one of the reasons why Sony succumbed to Firefly’s pressure last year to sell Columbia Pictures again.
But now, as the prospect of 3D movies becomes clear, the global film industry is destined to usher in a wave of equipment replacement.
At present, the number of global movie screens has exceeded 100,000, and it has been showing rapid growth.
Among them, even if only 30% of the screen is converted to 3D, it means the update of 60,000 new projector equipment.
Movie projection equipment actually has a lot in common with the automotive industry, that is, the subsequent maintenance of consumables brings profits to the manufacturing company no less than the initial equipment sales.
As a result, the 60,000 projectors, plus the follow-up maintenance of consumables, will contribute tens of billions of dollars in additional revenue to the entire film infrastructure manufacturer.
With such a rich piece of fat, in theory, film equipment manufacturers are naturally unwilling to be restrained by the Firefly Group.
But the current situation is that the reald system of the Firefly Group has already taken the lead. Traditional equipment manufacturers only need at least half a year to fully catch up with the reald system in 3D projection technology, and half a year is enough for the reald system standard. Unify the world.
What’s more, the follow-up promotion will also not be successful without the assistance of Hollywood sources.
Then, if these equipment manufacturers want to share this part of the profits in the short term, they can only become the core equipment suppliers of Firefly Group’s reald system.
Although most of the profits will be taken away by the Firefly Group, this can at least guarantee the market share of equipment manufacturers and the subsequent maintenance of consumables. Manufacturers outside the 3D market need to live and nourish.
Therefore, in recent days, almost all mainstream film equipment manufacturers are in close contact with Firefly Group, hoping to get reald system projector equipment orders.
In the face of the frequent actions of other manufacturers, Sony, which has maintained a certain degree of restraint due to various frictions with the Firefly Group, will soon be unable to calm down.
If it loses its position as a reald system projector supplier when it already has its own advantages, Sony will definitely become the laughing stock of the industry.
After a few more simple chats, Katzenberg sent Richard Gelfford away and returned to his office in the studio.
Kazuo Hirai, the CEO of Sony’s US subsidiary, has a tall stature that is rarely seen in Japan, but has small eyes.
Seeing Katzenberg in the lounge, Kazuo Hirai immediately bowed slightly and extended his right hand to the powerful leader of the Firefly Group: “Hello, Mr. Katzenberg, I’m Hirai. A husband.”
Katzenberg shook hands with the other party and said, “Hello, Hirai, I’m glad you can come to Los Angeles.”
After a few simple greetings, the two entered Katzenberg’s office together and sat down in the reception area. The secretary served them coffee, but Kazuo Hirai brought up another matter and said, “Mr Katzenberg. , I contacted Mr. Williams’ assistant office, hoping to meet him or visit him privately while in Los Angeles, but was rejected, I wonder if you can express my sincerity to Mr. Williams again?”
“Well, I’m afraid you won’t have a chance this time,” Katzenberg shook his head and said, “Eric is on vacation recently, not in Los Angeles.”
Kazuo Hirai said again: “Is it in New York? In this case, I can visit there after I go back there?”
“No,” Katzenberg shook his head again and said, “I spoke to him on the phone yesterday, Eric is in Florida, and he doesn’t want to be disturbed during this time.”
“Oh, that’s a pity.”
Katzenberg took a sip of the coffee brought by his secretary, put down the cup, and said, “Then, let’s talk about the reald system. Hirai, first of all I must regret to inform you that Sony wants to monopolize the reald system. Projector equipment supply is no longer possible.”
…
Katzenberg was so busy in Los Angeles that Eric was sitting leisurely on the edge of a tennis court at the IG Sports Academy in Bradenton, Florida, watching with interest a tall, green-faced man on the court. The girl carefully accompanies Emma and Kevin to play tennis.
Hawaii was sitting beside Eric a little bored. Although the little girl was wearing a beautiful tennis outfit, she had no intention of playing.
On the other side of Eric was IG Group CEO Payne Forstman, who happened to be in Florida, and IG’s ace agent Max Eisenbad.
Since Cindy has entered her due date, Eric hastily returned to New York a few days before the release of “Gravity”.
During Thanksgiving, Eric took Virginia and the three little guys to spend at their Martha’s Vineyard estate.
Although it is impossible for women to completely accept each other from the bottom of their hearts, they maintain harmony on the surface.
Joanna also offered to stay on Martha’s Vineyard to watch Cindy for a while until her baby was born.
However, counting the girls who came to join in the fun as usual, a group of women gathered together, and the manor of Martha’s Vineyard even had a bit of a daughter’s country.
As a result, Eric, a big man, suddenly seemed a little different. After all, it was impossible for women to have no complaints against Eric. Therefore, Eric was kicked out after staying for less than a week.
Of course, this description seems a bit exaggerated, but it is basically the same.
Virginia used the excuse that Eric seldom accompanies the children, and asked him to take the three little guys around. Emma was the first to shout that he was going to Disneyland, and Eric took the three little guys with him. The guy flew to Orlando first.
Because of its tropical location, it’s Florida’s peak tourist season, and Disney World in Orlando is even more crowded.
For safety reasons, it was impossible for Eric to mix with a large group of tourists with three little guys.
As a result, for three consecutive days, some attractions in Orlando Disney World were closed for ‘overhaul’, and then the local tabloid dared to reveal that a certain big man had reserved the venue for his children to play alone, which immediately caused complaints from tourists.
After all, it is his own industry, and the impact must be noticed. Eric can only escape with three little guys.
Speaking of which, the Firefly system still has many industries in Florida.
Needless to say, Disney World in Orlando, which covers an area of more than 20 square kilometers, has also set up a branch in Florida, and built the world’s largest rendering farm near the nuclear power plant in southern Florida.
ABC Group and MGM-owned Rainbow Media also own a number of local TV stations in Florida.
In addition, it is the ig group that Eric acquired some time ago.
The ig group is headquartered in New York, but the company has an ig sports academy in Bradenton, Florida, which covers an area of more than 500 acres.
Most of ig’s sports stars train frequently in the ig academy. For this reason, many sports stars simply settle in Florida. ig also hosts many tennis and golf events in Florida every year.
Bradenton is located on the west coast of Florida, just over 100 kilometers from Orlando.
Since there was no way to continue playing at Disney World in Orlando, Eric brought the little guys to the IG Sports Academy in Bradenton.
“Maria was originally trained by her father. Because of the lack of systematic and scientific training methods, she only knew how to blindly squeeze the potential of this girl. During the last physical examination, we even found a dark wound on her shoulder. If it goes on for a long time, the result will be very bad. . Now Maria’s training has been completely in charge of Mr. Politeni, and she has worked hard enough, and her future achievements will definitely be much higher than Anna’s.”
On the side of the tennis court, Penn Fosterman personally introduced Eric about Maria Sharapova. He passed the tennis racket in Emma’s hand, wiped the sweat on the little guy’s face, and asked, “Are you tired?”
Emma took Eric by one hand and wanted to drag him into the arena: “Maria is amazing, Dad, will you come and fight her?”
“Dad won’t,” Eric shook his head, glanced at Kevin who was taking Emma’s place under Natasha’s supervision, and smiled: “Maria is older than you, of course it’s amazing. Hey, go ahead and play. Let’s take you to eat delicious food at night. UU reading www.sonicmtl.com ”
Emma didn’t leave, she leaned on Eric’s lap, raised her head and said, “Dad, the little baby in Aunt Cindy’s belly is about to be born, how about we go back to New York? I want to see the little baby? ”
Although I really wanted to watch the birth of the child by Cindy’s side, since she is surrounded by a group of women, this is not a palace fighting world, and Eric is actually very relieved.
Putting the tennis racket into Emma’s hands again, Eric said, “We’ll go back after playing for two more days. Kevin still wants to go to the Bahamas, and he just thinks that he’s not good.”
Emma hummed seriously, but didn’t leave, and said, “Dad, I thought of another name for the little baby.”
Eric smiled and said, “What?”
“Tony, Tony Williams,” Emma said, blinking her big eyes, “the same name as Dad’s in “Iron Man”, how about it?”
“Well, after you go back, you can tell Aunt Cindy if she wants.”
During this time, the name of the little guy who is about to be born has become the topic of most interest to everyone, because it has been determined that it is a boy, and a group of women also express their opinions.
During Thanksgiving, the girl also chose a name of ‘Manhattan’ for the little guy according to the Hawaiian naming rules. Eric immediately thought of a blue man in the DC comics who didn’t like to wear clothes, and then slapped the girl on the head. Hit a note.
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